Jordana Guimarães is a career entrepreneur and public relations expert with 15+ years of experience working with leading companies like Porsche Design, Nina Ricci and Lanvin, to name a few. In 2018, she co-founded Fashinnovation, the multimedia platform which connects entrepreneurship, innovation and technology to ignite change within the fashion industry.
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Born and raised in Brazil, Jordana grew up exposed to economic inequality. She launched The Nylon Project in 2016, an awareness campaign that humanizes homelessness. Jordana’s philanthropic spirit then led her to publish her first book, “It Can Be You,” which taps her network of influencers and celebrities to tell the stories of homeless individuals.
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Jordana resides in Palm Beach, FL with her husband and business partner, Marcelo, and their two young daughters. She has an executive education certification from Tuck Business School, Dartmouth College.

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Jordana guimarães

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Jordana Guimarães in wgsn

“HUMANIZING HOMELESSNESS” Moderated by Jordana Guimarães

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