Press

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After over fifteen years working in public relations Jordana Guimarães co-founded Fashinnovation in 2018 with her husband Marcelo which launched during New York Fashion Week. The aim of the multimedia platform was to connect entrepreneurship, innovation, and technology to ignite change within the fashion industry.

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If you haven’t yet heard of The NYLON Project and the new book “It Can Be You”, it’s time to get familiar. The NYLON Project aims to create awareness and provide support to the homeless population in a very unique and creative way.

Jordana Guimarães in Lecture
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Through The Nylon Project, founder Jordana Guimaraes aims to help raise awareness about New York City’s rising homelessness beyond just providing meals.

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The Nylon Project held a runway show this week to highlight the plight of those in need.
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It’s really hard for Jordana Guimarães to stay in the same place. Or keep doing the same thing.
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Ela, que trabalha na área de moda, criou um evento para chamar a atenção para o problema e conta que muitos dos sem-teto foram parar em situação de rua depois de problemas de saúde.

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Through every project, she’s chosen to raise awareness and funds for numerous social and charitable causes, including Make-A-Wish, Give Bones, SU2C as well as “bullying”.

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Long Island City resident Jordana Guimaraes is using her connections in the fashion and entertainment industry to foster more compassion toward the city’s homeless population.
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Jordana Guimarães is a serial entrepreneur and public relations expert who has worked with Porsche Design, Nina Ricci and Lanvin to name a few brands. She co-founded FASHINNOVATION, the premier multimedia platform bridging the gap between fashion and technology.

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